Beverage Industry

Best Way to Reduce Annual Calorie Consumption – Continue to Drink Water!

Our loyal Watt-Ahh® customers already know that drinking pure water can cut calorie consumption. They may not be aware; however, of the cumulative caloric equivalency to otherwise eating a staggering amount of junk food each year. According to a new study from the Beverage Marketing Corporation (BMC) in New York, Americans have collectively cut nearly …

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Mind of the Consumer Expo: Are you a “Well Being” Consumer?

Informa Exhibitions and the Natural Marketing Institute conducted interviews with over 1,000 consumers to find out what consumers want for their health-related products, and then evaluated whether or not those priorities match those of the product suppliers. Keynote speakers Steve French, MBA and Heather Granato presented some disconnects in these priorities within several major categories, …

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WIT International Introduces its Newest Machine for Producing Polarized Water at the “Mind of the Consumer” Expo in Orlando (Plus: An Exclusive Offer to Customers!)

AquaNew’s R&D Partner, WIT International, intends to unveil its newest machine for producing Polarized Water at the Supply Side’s 2016 Ingredient Marketplace Expo this April. Polarized Water is the best ingredient for improving or designing new nutraceutical products to meet growing customer demand for health-wise products. CEO and Inventor Rob Gourley will be available at …

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AquaNew’s Polarized Water Offers a Healthy Solution to Sodas and Energy Drinks

Polarized Water is the solution for creating healthier beverages. Our studies have found that we can cut down the amount of unhealthy sugar and sodium in beverages – without affecting the flavor – by adding AquaNew’s Polarized Water (brand name Watt-Ahh®). In a taste survey, AquaNew successfully replaced 30%-50% of a well-known sugary energy drink with …

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Watt-Ahh: Production for 2015 into the Future

In 2015, AquaNew broke past production records for Watt-Ahh®. We almost produced the equivalent of 16.9 oz. (one half liter) for each resident of our home-based County (Sarasota County, FL.) with a population 379,000 based on 2015 U.S. Census data. The pallet volume produced in 2015 would fill over eleven 53’ truckloads (254 pallets). We …

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Misguided Good Intention Leads to a Botched Ban

AquaNew has expressed its corporate opinion about proposed soda bans and has recommended a “healthier soda” concept as an alternative. Our Polarized Water locks in flavor so lower calorie beverage alternatives still taste good, even when compared to regular soda. This could be a double success for health-oriented beverage epicures. Although flavoring may be preferred by some …

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Watt-Ahh® Expands Distribution to the Greater Boston Area

We have been asked many times if Watt-Ahh® is Boston-born, followed by the next popular question, “when will it be available in Boston?” We are Florida-based with some Beantown influences and we can finally say, “Yes!” to the second question. AquaNew’s Partners, Nancy and John Thomas (who had a holistic lifestyle before we met them over two years …

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Illegal to Offer Soda to Kids? How Much Beverage Regulation is Too Much?

How far will a city go to prevent childhood obesity? Apparently, if you happen to live in Northern California, all the way to Davis City Council. The Council voted unanimously last week on a new ordinance that requires fast food and other restaurants to offer water or milk with kid’s meals instead of soda. The ordinance would …

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