November 30, 2024 – Today is “Small Business Saturday” so I want to share an important topic that effects every small business. I am amazed on how invasive AI has become in the marketing of small businesses. AI product descriptions are popping up online and the rewrites seem to be diluting our human creativity in …
October 8, 2024 – The very-low profile caps on Watt-Ahh or for that matter, any other bottled water brand are not my favorite topic. Our kind customers have provided less-than favorable feedback on the caps too. The caps can be difficult to unscrew and the inside threads do not easily twist the cap back onto …
August 30, 2024 – This is a huge and complex topic. I venture into this hot topic without any class-room economics knowledge; only the hard knocks of owning small businesses. One of these businesses is AquaNew that manufactures Watt-Ahh bottled water. It is highly supply driven, needs reliable and speedy production lines, is heavy weight …
Price Fixing vs. Free Market Competition – A Manufacturer’s View Read More »
December 12, 2023 — It is Golden Globe Awards time with all of the nomination announcements leading up to the big gala on January 7, 2024. That inspired us to announce our nominations for the “Golden Goblet” Awards. The Best of the Best container types for our prized Watt-Ahh. Our Awards certainly do not compete …
The Golden Goblet Awards – Our Best Bottled Water Container Nominations Read More »
November 4, 2023 – AquaNew’s new shopping cart has launched! Since last Summer, we have been “shopping” for a new cart. It felt like test driving to buy a new car. Actually, the search evolved into finding a “sports car of a cart” that is eye-catching, sleek and has dynamic performance. O.k., we are exaggerating …
September 23, 2023 – We celebrated the end of the hot summer heat with record sales for the week of September 18, 2023. Over 25 pallets were sold to our customers including local deliveries and online sales. Full pallets were sent to homes located in Florida, Georgia, Colorado and Idaho. More full pallets were delivered …
July 18, 2023 — WHO (World Health Organization) gave a recent warning that aspartame (used as an artificial sweetener in many consumable products) is “possibly carcinogenic”. Diet sodas with aspartame have been a bright spot for major beverage companies (27% of the carbonated soda drink market) while sugared soda has plunged as consumers cut back …
Sweeping Aspartame Under the Rug or We Think the Customer is Smarter Read More »
November 4, 2022 — Back in 2007, Co-owner of Morton’s Gourmet Market, Eddie Morton with a twinkle in his eye, told Melinda and me “yes, we will carry Watt-Ahh”. We celebrated that such a premier store is the first one to offer Watt-Ahh to its discriminating customers. His son, Todd, and others back in his …
Gourmet Incubator – Eddie Morton of Morton’s Gourmet Market Read More »
February 12, 2022 — Quotes of Famous Authors, Naturalists and Philosophers Thoreau, Keller and Lindbergh grace the storefront of Food and Thought Organic General Store in Naples, FL. Their wise observations on the beauty of the soul, life is a daring adventure and sincerity in life, respectively, set a high bar for Watt-Ahh that shares …
Food and Thought in Naples, FL — Philosophers and Watt-Ahh Read More »
February 11, 2022. You can listen to today’s podcast with Health Matters Show Radio Host Janet Cimorelli who interviews AquaNew Inventor Rob Gourley at this link. Rob talks about three forms of hydration by osmosis, diffusion and electrical potential differential such that the last one is the fastest absorption into cells. Janet said this is …
Immediately Change the Chemistry of the Body through Hydration Read More »
