Marketing

Snacking Passions and Food Science – The Crunch and The Stick

April 24, 2025 – There is an on-going nationwide discussion on how to make our food healthier … less industrial secret formula flavors from complex mixtures of chemicals that modify and manipulate the taste and smell of our food. One example is the food history of the chocolate-chip cookie. You can make the original Toll …

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Optimal Health: Preventing Disease Through Diet, Exercise, and Lifestyle – The Dr. April Jasper Show Interviews Dr. Michael Lange

April 1, 2025 – Dr. April Jasper and her husband, David Jasper, are part of the team at  the Advanced Eyecare Specialists clinic  located in West Palm Beach, FL. that specializes in the diagnosis and treatment of a wide array of eye diseases, conditions and problems.  The “Dr. April Jasper Show” gives insightful conversations with …

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Artists Predestined to Be Successful – Madeby Gallery of Sarasota, FL

March 8, 2025 – Ringling College of Art and Design is internationally well-known for its creative design artists.  For computer animation alone, over 50 alumni worked on this year’s Academy Award film nominees including Wild Robot and Inside Out 2. Computer Animation Department Head Jim McCampbell states their understanding of the entire production pipeline make …

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Price Fixing vs. Free Market Competition – A Manufacturer’s View

August 30, 2024 – This is a huge and complex topic. I venture into this hot topic without any class-room economics knowledge; only the hard knocks of owning small businesses. One of these businesses is AquaNew that manufactures Watt-Ahh bottled water. It is highly supply driven, needs reliable and speedy production lines, is heavy weight …

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The Golden Goblet Awards – Our Best Bottled Water Container Nominations

December 12, 2023 — It is Golden Globe Awards time with all of the nomination announcements leading up to the big gala on January 7, 2024. That inspired us to announce our nominations for the “Golden Goblet” Awards. The Best of the Best container types for our prized Watt-Ahh. Our Awards certainly do not compete …

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Sweeping Aspartame Under the Rug or We Think the Customer is Smarter

July 18, 2023 — WHO (World Health Organization) gave a recent warning that aspartame (used as an artificial sweetener in many consumable products) is “possibly carcinogenic”. Diet sodas with aspartame have been a bright spot for major beverage companies (27% of the carbonated soda drink market) while sugared soda has plunged as consumers cut back …

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