Dana Gourley

Uplifting Hurricane Recovery Stories

I was gratefully relieved to read about the stories shared by nine customers (and friends). Their stories were surprisingly uplifting about the outcome of their respective tough decisions to either stay or flee prior to the imminent approach of Hurricane Irma into Florida. One woman from Georgia wrote that she and local churches provided shelter, …

Uplifting Hurricane Recovery Stories Read More »

Anti-Wrinkle

We all seek younger looking, vibrant skin. We try moisturizers that have secret formulas, each promising age-removing results. Recently, a story about a man undergoing a liver transplant gave me a revelation …What I learned from his story is the skin is not the only organ that can wrinkle! The man experienced liver failure and …

Anti-Wrinkle Read More »

Pandora’s Brash Space Botanist

Sigourney Weaver’s character, Dr. Grace Augustine, in Avatar is one of my all-time favorite movie heroes. Grace is a brash, opinionated and confident leader guiding her team members into the fascinating and dangerous jungle of Pandora. Her character dispels the common opinion that botanists are both quiet and unadventurous, which I know from professional experience …

Pandora’s Brash Space Botanist Read More »

Ahh-Mazing “AHA!” Discovery for August 2017: “Share of Stomach” in Liquids

Rob and I learned about the concept “Share of Stomach” while attending the 2017 Beverage Forum held in Chicago last April. What is “Share of Stomach”? Good question. “Share of Stomach” is an economic model used by national beverage marketing organizations. This model assumes each consumer drinks 1/2 gallon (approx. 2 liters or 64 ounces) …

Ahh-Mazing “AHA!” Discovery for August 2017: “Share of Stomach” in Liquids Read More »

Authenticity – Beyond the Ink on the Bottle Label

Observations and Opinions of Dana and Rob Gourley, AquaNew, on Presentations and Discussions at the 2017 Beverage Forum, April 2017, Chicago, IL. What are the beverage companies doing to make healthier products preferred by women? This was one of the leading questions consistently raised by the audience at the recent Beverage Forum. Many tried to answer …

Authenticity – Beyond the Ink on the Bottle Label Read More »